WOOL IS A UNIQUELY NATURAL FIBRE THAT HAS A NUMBER OF BENEFITS  - SO WHY WOOL?

IT’s COOL, IT’s HOT: Built-in climate control. Wool is a natural insulator to keep you warm in winter and naturally breathable to keep you cool in summer. Wool fiber helps to keep your body at the optimal temperature zone for comfort and rest. When used in blankets, synthetic fibers, down and even cotton fibers do not breathe as well as wool, and are more likely to trap heat in your bed. Wool buffers the extreme cold or hot air on the outside, keeping your body in that comfort zone.

IT’s NATURAL: Naturally absorbent fiber. Wool fiber is the original wicking fiber. Wool fabrics can absorb up to 30% of their weight without feeling heavy or damp. Cotton fabrics begin to feel damp after 15%. The fibers "breathe" by absorbing away moisture from the body and releasing it into the air. This quality makes wool fabrics comfortable to wear in warm and cold weather.

IT RESISTS: Natural mildew and mold resistance. Wool's natural resistance to mildews and molds comes from the way it repels moisture, and lets moisture pass through it's fibers without holding the moisture. Mildews and molds require moisture to live and grow.

IT’s LONGLASTING: Wool is durable. Laboratory tests have shown that wool fibers resist tearing and can bend back on themselves more than 20,000 times without breaking. Cotton breaks after 3,200 bends, silk fibers break after 1,800 bends, and rayon fibers break after just 75 bends. Wool clothing will last for years. Wool resists spills, dries very quickly and is mildew resistant.

IT’s WRINKLE RESISTANT: Naturally wrinkle resistant. Wool fabrics resist wrinkles. Wool is the most resilient fiber because it has a natural crimp that helps it keep its shape. Wool fibers can be stretched and still bounce back to their original shape.

IT’s FIRE RETARDANT: Wool is safer to wear having natural fire-retardant properties. It can resist flame without the chemical treatment involved in fireproofing. Most synthetic fleeceil based, many synthetic fibres ignite easily, burn fiercely and melt.

IT’s CLEAN: Resists static, dirt and dust. Wool fabric doesn't collect much static because of its absorbent fibers. Static attracts lint, dirt, and dust. Wool fabrics also clean easily because dirt sits on the surface of the fiber. The outside surface of the wool fiber consists of a series of overlapping scales, similar to the feathers on a bird, making it easy to brush off and for stains to lift out.

IT’s COLOURFUL: Wool is colorful. There are an amazing variety and number of breeds of sheep that come in a wide array of colors giving us a huge number of natural colors. In additional to natural color-grown fibers, the structure of wool fibers allow wool to easily accept dyes without the need for harsh and sometimes toxic chemicals to prepare the fiber for dyes. When wool fabrics are dyed, the dye reaches to the core of the fiber and bonds permanently. Almost any color and dye can be used.

IT’s HYPO - ALLERGENIC:  Wool is hypo-allergenic. Although some people do have a rare natural allergy to Lanolin, the oil found in wool, most people's allergy to wool is a reaction to the many harsh and toxic chemicals that go into the treatment, and finishing of conventional wool garments and bedding. Serious chemical abrasives are routinely used to wash raw wool for processing. Chlorine and mothproofing chemicals are routinely applied to conventional wool before turning it into a finished product.

IT’s ENVIROMENTALLY FRIENDLY: Renewable and Sustainable. Wool is a renewable resource that can be shorn from sheep annually. It is biodegradable and kinder to the environment than oil-based synthetics, which contribute to global pollution. Wool is sustainable. Wool from free-grazing sheep, treated ethically throughout their long lives, represents a traditional small-scale industry that once thrived in America. Today, many small organic farmers are returning to this sustainable industry to create clean and healthy wool that is produced without stress to the animals or the environment.

REF. http://www.lotusorganics.com